Hometown Hearing Experts
Reconnect with Every Conversation
Personalized hearing solutions built around your lifestyle, not just products — serving East Texas families since 2010.
Free hearing evaluation — no referral needed
Personalized solutions for your lifestyle
Ongoing support that keeps you hearing better
Family-Owned Expertise You Can Trust
Led by Roger Garcia alongside his sons Nick and Kris and audiologist Julia Garcia, Au.D., our practice combines two generations of caring for East Texas families with advanced hearing technology. Every recommendation is based on your specific hearing needs and lifestyle — not what we need to sell.
- Licensed Hearing Instrument Specialists (H.I.S.) and a Doctor of Audiology (Au.D.)
- Lifestyle-based fitting, not one-size-fits-all
- Ongoing care and adjustments — we're with you long-term
Technology That Actually Works for You
We partner with the world's leading manufacturers to find the right solution for your specific hearing loss and lifestyle needs.
Personalized Programming
Every hearing aid is programmed specifically for your unique hearing loss pattern and listening preferences.
Lifestyle-Based Fitting
We match recommendations to how you actually live — work, hobbies, social settings — not just the audiogram.
Ongoing Adjustments
Your hearing changes over time. We're here for fine-tuning and updates whenever you need them.
5/5 stars — 234 Google reviews
Families Trust Us With Their Hearing
Three generations of caring for East Texas communities with personalized solutions and ongoing support.
“This family owned and operated business is top notch servicing their. products. They are so friendly and accommodating. Today, I was helped by Nick who is always great. If you are in the market for hearing aids, give them a call.”
Robert Jacobs
Marshall“Always friendly, understanding and helpful. And that’s the truth.”
Max Berry
Marshall“Always friendly and professional.”
Jim Lucas
Marshall“When you walk in the door you feel like family, everyone is friendly, they care about your needs and will fix the problem. I have told several people about this place.”
Debbie Belcher
Marshall“Great experience. Family owned business, couldn't ask for a nicer group of people to work with.”
Muri Crutchfield
Marshall“Nick is a very nice, efficient young man. I was there only a few minutes before he diagnosed the problem and fixed it!”
Dottie Dennis
Marshall“Highly recommend Puretone and Roger Garcia for your hearing aid needs. He was extremely knowledgeable, thorough, patient, kind and helpful. He tested my hearing and fitted me with new hearing aids and offers excellent ongoing service. You won’t be sorry you chose Puretone!”
David Daily
Marshall“I’ve been thru several hearing aid centers before finding the Garcias and they have hands down the best service I’ve found anywhere. They’re always up to date with the very best hearing aids available and they’re also glad to work with you to find the best that fits your budget, and you get the same service for either. Everyone smiles at Roger Garcia’s Puretone Hearing Aid Center, the staff as well as the people being helped. Update: great service again today. I met Nick Garcia in the parking lot as I was going in and he diagnosed my problem as we chatted. Hearing aids were cleaned and fixed in a few minutes, put them on, and my headache disappeared. Good work Garcias! Thanks for being there for us!”
D Mabus
Marshall“Mr. Garcia was very informative and very kind and his son was a great help with using the app!!!”
Cristie Roye
Marshall“Unbelievable Dr that is Thorough And very understanding the issue is that one has. The best in Marshall, Texas for sure”
James Bailey
Marshall“They have been very helpful and friendly. Enjoy doing business with them!!!”
Robert Duncan
Marshall“Could not be happier with the service provided! Today they took my hearing aids and cleaned them and fixed them and it was on short notice. I am blessed to have them!!!!”
Chad Commander
MarshallWe Handle Your Insurance Benefits
We work directly with your insurance provider to maximize your benefits. No paperwork hassles, no surprise bills — just clear answers about your coverage.
In network with Blue Cross Blue Shield
Files insurance with other carriers
Your Hearing Journey Starts Here
Schedule your free evaluation and discover personalized solutions built around your lifestyle and needs.